Are you disappointed from your last trade show presence?
Not quite the anticipated results even after a huge investment!
You contemplating investing in a trade show!
You need to read this!
I was the first photographer in my area, back in the late ’70’s, to display my photography work in a local shopping mall display.
Of course, it was all new, no one had ever seen a photographer displaying his work in such a open and “commercial” way. I will admit, even us did not know what to expect and how to effectively showcase our work and turn the visitors into paying clients.
After years of testing and attending other shows, I have come to the conclusion that there must be a way to maximize this investment without “spending” tons of money and still being able to compete with the majors. We made a lot of mistakes….but we learned from them. 
A trade show is a great way to showcase your work , build, your brand and focus a clientele in your selected “niche”. However, it can be a “money pit” if not well researched and developed. I have g=heard so many photographers complain that this trade show or that one just did not bring enough return. In addition, I visit a lot of shows, country fairs, bridal shows and no wonder you rarely see the same exhibitors from year to year aside from the more “seasoned” ones who grabbed on to the concept.
Since many of my coaching clients ask me to help them succeed in this type of marketing adventure, I decided to design a complete guide to maximizing your investment in a trade show. It’s not rocket science but it is a simple approach to make sure you do not forget anything. Plus, I am proposing ideas how to take full advantage when you are asked to “barter” your photography services for a complimentary booth. It can be a great opportunity if you know how to turn it into a win win proposal.
In this document, you’ll find a complete questionnaire covering all the different research steps and easy to follow procedures. Plus I have added an Excel spreadsheet to help you calculate your investment and the possible returns on your investment. Once you have done your homework, even before you commit to anything ($$$), you’ll have a clear indication if you can turn this adventure into a money making one. Your decision process will be so much easier.
To find out how this is all put together, simple: just click on the link and it will take you to the shopping cart.
Yes, you have to make a small investment but consider the outcome if you did not and jumped into a money loosing venture.
All the best in your next trade show.
How to Maximize your next Trade Show Appearance
You want to reach new clients, make more sales and make money form a trade show.
This is the famous research product that will help you reap more benefits from your next trade show presence.
What you have is a sum of years of research, testing and yes, I will admit, mistakes all in a form that will greatly simplify your decision process. This product applies to any king of trade show, bridal or country fair.
Take the time to do your research with these tools; it is quite simple, you’ll see.
ZIP format document
Word document which takes you through the whole process.
Excel spreadsheet which helps you calculate the level of profitability and makes the decision so easy to make even before you spend any money.
© Andre Amyot, PhotoCoach
Loading...
To know more about the PhotoCoach System, click here
Témoignages 
