Make more Profits

Squash the “Starving Artist” syndrome:

What are your net profits for last year?

What net profits do you expect to make in the coming year?

How do you calculate a proper profit margin?

If you are like many photographers I meet, talking the language of finance and administration is a challenge they would just rather avoid. You would much rather talk about the new lighting techniques or the new poses you have created. However, if you ever want to make a good living from your art, it is essential that you develop some basic abilities in financial management.

This is where everything comes together. Live your passion while creating Profits

For those who are allergic to the word “Profit”, all you need to do is think of the school tuition for your children, the dream holidays, you and your spouse would like to take, the new car that should replace the old “clunker”.

I often ask photographers how they come up with a pricing structure and see their faces go blank! Many will not admit to “secretly” calling their immediate competitor to find out their prices and undercut them. This must be the BIGGEST MISTAKE ever. How do you know this competitor is making any money?

To understand the number’s language in it’s simplest form, refer to our articles on the subject. You’ll have all the tools needed to create your “own pricing system” to increase not only sales but profits as well. That’s when you fell good because you get rewarded for your talent.

The minute you start using the PhotoCoach spreadsheets, you’ll find them fun and positive results will be just around the corner. Watch your bank account increase and your Passion level hit the roof!

Here what we have in store for you:

How to Know if your Studio is Profitable

How to know of each product category is profitable

How to Calculate Real Costs and Set the Right Price (Combo)

How to Calculate a Winning Bid

How to compare your Results